Improve Restaurant Sales with These 3 Proven Marketing Ideas

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Restaurant industry is one of the most competitive one to manage. Every year scores of restaurants and franchise operators go out of business and many new ones pop up in their place. New concepts and menus that tailor to different clientele and demographics keep coming to market to get a piece of business. The most difficult part of managing a restaurant is attracting customers. Once you can bring those customers in it is relatively easy to keep them coming back as long as you provide them with great food, excellent customer service and good overall experience. So how do you do that? Here are 3 proven marketing ideas you can use to bring those customers to your restaurant footstep.

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A Short SEO Guide for First-Timers


SEO or search engine optimization is a process which online marketers use to help rank their client’s websites as high as possible is SERP. Nowadays, such type of marketing is more important than ever before. Search results are getting refined by day, now including options to call businesses directly from the search results, providing map directions and showing working hours. Considering all the advantages good ranking carries with it, it is no wonder more and more small businesses are investing in SEO. In this article, we will introduce you to the concept of SEO and its importance for businesses of all sizes.

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What is Small Business Marketing?

Marketing
This is probably one of the most intriguing, and misunderstood question in business world. For some people, marketing is about creating catchy advertising slogans that attract customer’s attention. For some other people, it is about promoting the business in social media channels to build customer intimacy. Some people also equate it to the ability to create a strong brand (read Apple), that will create cult-like following with customers. Can you really describe marketing within these narrow boundaries?

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